CMR Co-op/MDF™
Computer Market Research™ leads the Fortune 5000 Channel industry in providing Co-op/MDF automated solutions. Processing your Co-op and Market Development Funds’ pre-approvals and claims is as easy as counting from one to three!
CMR’s Co-op/MDF module automates traditional administrative processes and manual reporting functions to improve efficiency, accuracy and return on investment from trade promotion funds. The entire process can be completed in less than 5 minutes!
Features and Benefits
- CMR Accelerates Co-op/MDF Fund Approval Process Prior approval requests, co-op claims and market development funds can be easily entered by partners and reviewed by manufacturers in real time!
- Simplifies Processing Reseller and distributor data collection and reporting processes are streamlined. Real-time information is always available.
- Saves Time Automatically identifies and lets users know when claim forms are incomplete. Only completed forms reach the claims processing desk.
- Reduces Labor Costs Administrative overhead and labor costs are substantially reduced.
- Helps Monitor ROI Channel program and trade promotion ROI can be constantly tracked and measured.
- Improves Planning and Development of Marketing Programs New marketing programs can be designed based on actual distributor and reseller performance.
- Generates Custom Analytics Channel analytics can be performed by territory, reseller, product or distributor.
- Secured Data Privacy and data security are always assured.
- Allows Instant and Secure Access, 24/7 Co-op and MDF balances YTD, totals earned YTD, total claims YTD, claims pending and claims paid out can be instantly accessed and downloaded 24/7.


