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PARTNER AVENUE

Your portal to a comprehensive suite of channel management solutions that will effectively help you administer all of your current channel processes.


Basic Partner Relationship Management Package

  • User Home Page
  • Reseller/User Profile
  • Company/Contact Manager

Sales Modules

  • Channel POS
  • Channel Inventory
  • Electronic Price Book
  • Sales Forecast
  • Lead Management
  • Where To Buy

Marketing Modules

  • Co-op/MDF
  • LogogearShoppingCart
  • LiteratureShoppingCart
  • Ad Wizard
  • Direct Mail Lists
  • Rebates & Spiffs
  • Campaign Management
  • VARRewards

Administrative Modules

  • Task Manager
  • Administrative Functions
  • Automated Email Merger

Basic PRM Package

User Home Page: A user's digital dashboard to acess alerts and messages at any time.

Reseller/Users Profile: Make sure leads reach the right accounts and targeted marketing campaigns work. Have resellers use this proprietary entry point for resellers or end users to update profile information.

Company/Contact Manager: Sales reps live here. Whether searching by company, name, contact or any other field, filters can be set up to show information only by account or territory.


Sales Modules

Channel POS: A Client/Server based application, this tool provides a summarized web view of data to reveal the volume of business the partner is doing with the vendor. Monthly POS reports are taken from the distributors and consolidate information, creating timely and valuable reports.

Channel Inventory: Gathered weekly and product centric, the report is important when providing price protection to the channel.

Electronic Price Book: Use this in combination with Channel POS and Channel Inventory or to provide partners with web based pricing information. If desired, prices can be set up with various discount schemes based on quantity or a particular industry segment (distributor, reseller, end user, etc.)

Sales Forecast: Use your Channel POS data to create next quarters sales forecast beginning with pure statistical projections by product and partner. If desired, adjust the baseline forecasts for industry trends, seasonal adjustments, product issues and identified opportunities.

Lead Management: Your automated lead management, distribution and tracking tool for maximum ROI. Centralize leads from trade shows, magazines, websites, promotions etc and ensure they are delivered to partners with the appropriate certifications, past performance, geography and area of expertise.

Where To Buy: This system complements the Channel Inventory module and uses the data collected to report current inventory of available products listed by reporting partners.


Marketing Modules

Co-op/MDF: Take the complication out of managing Co-op/MDF monies with this time-saving web-enabled application. Let the partners manage the process, do the work and access their account balance or check their reimbursement status.

LogogearShoppingCart: Build and display logo merchandise in your branded company storefront with the help of strategic marketing partner, eCompany Store. The solution allows clients to offer corporate branded merchandise to authorized individuals via the internet. Partners go directly to PartnerAvenue, purchase logogear, charge it directly to their co-op account with a credit card and simplify the standard process for using co-op funds to purchase branded gear.

LiteratureShoppingCart: Selecting and ordering literature has never been easier. Partners simply go to PartnerAvenue.com to order preprinted literature for trade shows or any other marketing program. Ordered items are easily paid for with a credit card or with co-op funds.

Ad Wizard: Support your branding efforts at all levels of the channel with this time-saving tool, building 8-10 ad templates and allowing partners unlimited changes, you will have better control of the brand representation in co-op advertising, maximize costs and streamline the ad payment process. Funds are automatically withdrawn from the partners account. Plus, with the adwizard template and tools, you save time on the grueling ad approval process because ad concepts are pre-approved.

Direct Mail Lists: Select a direct mail list based on SIC code or geography with PartnerAvenue's partner provider Zapdata, a pioneer in delivery of web based sales and marketing data. This built-in resource provides users with access to 35 million contact names and titles.

Rebates: Expedite rebate processing at PartnerAvenue and save the time and frustration encountered from delayed processing and partner phone calls.

Spiffs: Motivate channel partners and improve sell thru with the turn key customized purchase of promotional spiffs.

Campaign Management: Your marketing department will enjoy going to a single web page for a centralized view of company and partner media plans.

VARRewards: Vendor reward programs can be extremely helpful at creating top of mind awareness and encouraging partner participation. By partnering with eCompanystore, the leading online promotional product solution for large corporations, users have access to hundreds of products to reward channel partners and build loyal channel relationships.


Administrative Modules

Task Manager: Assign tasks to teams by client and project. Prioritize and list tasks by due date or client and then make the information available on personal home pages built for each member of your team.

Administrative Functions: Use this empowering module to Add/Edit Users or set up email notifications.

Automated Email Merger: Query your contacts and leads database to develop a targeted email database and deploy a marketing campaign that delivers the right message to the right partner.


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